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وجهة يونيWijhaUni

إدارة الأعمال والتسويق · بكالوريوس

Bachelor of Arts (Hons) Entrepreneurship

جامعة UCSI

نظرة عامة

تفاصيل البرامج معروضة باللغة الإنجليزية كما توفرها الجامعات.

The Bachelor of Arts (Hons) Entrepreneurship Program at UCSI University Malaysia is designed to cultivate an entrepreneurial mindset in students, enabling them to think creatively, innovate, seize opportunities, and take proactive action. It provides students with comprehensive knowledge and practical skills to analyze and interpret the current business landscape in the context of entrepreneurial development and management. By empowering students with the necessary tools and mindset, the program encourages them to build a life on their own terms and make a positive impact in the world.

Entry Requirements

  • STPM: Pass with minimum grade C (GPA 2.0) in any 2 subjects and pass in Mathematics and English at SPM level.
  • For other qualifications and certificates (e.g., UEC, equivalent , etc..) please contact our educational consultants or submit your application for Admission assessment

Future Careers

Retail Manager, Marketing Manager, Business Manager, Sales Manager, Management Analyst, Start-up Consultant, Business Development Manager, Business Planner, Business Owner.

المنهج الدراسي

عرض المنهج كاملاً

Year 1

Basic Entrepreneurship

Microeconomics

Statistics and its Applications

Fundamentals of Management

Business Communication

Macroeconomics

Business Accounting

Introduction to Public Speaking

Business Information System

Fundamentals of Marketing

Co-Operative Placement I

Financial Management

Year 2

New Product Development

Family Business

Managing People

E-Commerce for Small Business

Business Research Methods

Organisational Behaviour

Operations Management

Management Ethics

Co-Operative Placement II

Electives A (Choose two)

Management Science

Corporate Communication

Introduction to Advertising

Introduction to Multimedia

Sustainability in Business

Year 3

Developing Entrepreneurship Skills 1

Developing Entrepreneurship Skills 2

Entrepreneurship Project I

Entrepreneurship Project II

Entrepreneurial Finance

Strategic Management

Franchising

Social Entrepreneurship

Leadership

SME and Public Policy

Corporate Entrepreneurship

Co-Operative Placement III

Electives B (Choose two)

Social Media Marketing

Strategic Marketing

Web Design

Basic Photography

Business Law

General Courses (MPU) are compulsory for all students.

U1

For foreign students:

  • Philosophy and Contemporary Issues
  • Communication in Bahasa Melayu 3
  • (Bahasa Melayu Komunikasi 3)

المنح المتاحة

  • International Student Tuition Fee Rebate

    تغطية حتى 20%

    Up to 20% Tuition Fee Reduction: Students may Submit a request to apply for the discount Upon arrival in Malaysia, and following the completion of the registration process.

شروط القبول

البكالوريوس: الثانوية مع معدل مرتفع، أو الفاونديشن، أو الدبلوم.

عادةً IELTS بدرجة 5.5 أو ما يعادلها (TOEFL / PTE). بعض الجامعات توفر برنامج لغة تحضيري لمن لم يحقق الدرجة.

تختلف الشروط الدقيقة حسب التخصص، وقد تُطلب شهادة لغة إنجليزية مثل IELTS أو ما يعادلها.

الفرص المهنية

  • مدير أعمال
  • أخصائي تسويق
  • محاسب
  • محلل مالي
  • رائد أعمال

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