Bachelor in Digital Marketing with Honours
Universiti Teknologi Malaysia (UTM)
- Duration
- 3 years
- First year
- RM 11,062
- Intakes
- February, September
Business & Management · Master's
Universiti Teknologi Malaysia (UTM)
The Master in Information Technology Entrepreneurship program at Universiti Teknologi Malaysia is designed to align with the current requirements of the Fourth Industrial Revolution (IR4.0) and 21st-century learning, utilizing a transdisciplinary approach. This program addresses the increasing demand for local IT experts in Malaysia, as highlighted by the Malaysia Digital Economy Action Framework (MyDigital), which aims to generate 500,000 job opportunities in the field of information technology. By adopting a transdisciplinary approach, the program aims to attract a diverse range of students from various fields, targeting individuals with a Bachelor's degree from any recognized Higher Education Institution approved by the Senate of Universiti Teknologi Malaysia. The curriculum encompasses future-oriented skill development, including business aspects such as business law and intellectual property, as well as exposure to and utilization of cutting-edge technology, supported by industry panels and other stakeholders.
For other qualifications and certificates (e.g., Other qualifications equivalent to a Bachelor’s degree , etc..) please contact our educational consultants or submit your application for Admission assessment.
IT technopreneurs.
Code Course Credit
MFMS1013 Digital Business Application 3
MFMS1023 Digital Business Research Methodology 3
MFMS1033 Emerging Issues in Digital Business Innovation 3
MFMS1043 Digital Business Project Management 3
MFMS1053 Product Creativity and Innovation 3
MFMS1073 Digital Product Design & Development 3
MFMS1083 Entrepreneurial Finance & Accounting 3
MFMS1093 Digital Product Marketing & Sales 3
Code Course Credit
MFMS1063 Project I: Product and Business Proposal 3
MFMS1164 Project II: Prototype Development and Business Strategy 4
MFMS2015 Project III: Production, Sales, and Marketing 5
Code Course Credit
MFMS1103 Digital Business Leadership 3
MFMS1123 Digital Business Security 3
MFMS1133 Digital Business Analytic Tool 3
MFMS1143 Business Law and Intellectual Property 3
MFMS1153 Negotiation and Consultancy 3
Code Course Credit
U--- 6XX3 REFER UNIVERSITY GENERAL COURSES 3
Master's: a bachelor's degree in a related field.
Typically IELTS 6 or equivalent (TOEFL / PTE). Some universities offer a preparatory English program if you haven't reached the score yet.
Exact requirements vary by program, and an English certificate such as IELTS or an equivalent may be required.
Universiti Teknologi Malaysia (UTM)
Universiti Teknologi Malaysia (UTM)
INTI International University
Scholarship available
INTI International University
Scholarship available
Send us your qualifications and we'll confirm your eligibility and next steps during your consultation.
No commitment required