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إدارة الأعمال والتسويق · ماجستير

Master of Business Administration ODL Online Degree

جامعة آسيا والمحيط الهادئ للتكنولوجيا والابتكار (APU)

نظرة عامة

تفاصيل البرامج معروضة باللغة الإنجليزية كما توفرها الجامعات.

Embark on a transformative journey with APU University Malaysia Master of Business Administration program. Explore a myriad of invaluable insights and skills, detailed below:

What you will learn in a glance?

The Master of Business Administration (MBA) program is a rigorous graduate-level program designed to equip students with comprehensive business knowledge and essential leadership skills. Through core courses covering various business disciplines and elective options tailored to individual interests, students gain a solid foundation in areas such as finance, marketing, operations, and strategy. MBA programs also emphasize experiential learning opportunities, including internships and consulting projects, to provide practical skills and real-world exposure. Additionally, students develop critical thinking, problem-solving, and leadership abilities through case studies and group projects. Overall, the MBA program prepares graduates for success in diverse careers by providing them with the expertise, confidence, and versatility needed to thrive in today's competitive business landscape.

Dual Degrees from APU and DMU United Kindom

Students who joined the Master of Business Administration program at APU University Malaysia will have the option to apply for the APU-DMU Dual Degree Scheme. Under this Scheme, students will be able to get 2 Degree Certificates and transcripts upon graduation: 1 from Asia Pacific University (APU), Malaysia, and 1 from De Montfort University (DMU), UK. please note this is optional and costs GBP 375 Per year. For more information about this Scheme (Click here)

General Requirements:

• Bachelor’s degree in related fields with a minimum CGPA of 2.50, or its equivalent qualification as accepted by the Senate.

• Bachelor’s degree in related fields with a minimum CGPA of 2.00 and not meeting a CGPA of 2.50 can be accepted, subject to a rigorous internal assessment.

• Bachelor’s degree in non-related fields with a minimum CGPA of 2.00 as accepted by the Senate and with relevant working experience, subject to a rigorous internal assessment.

​​• Bachelor’s degree in non-related fields with a minimum CGPA of 2.00 as accepted by the Senate and without relevant working experience, subject to passing pre-requisite courses.

المنهج الدراسي

عرض المنهج كاملاً

This programme comprises 10 core modules (including Research Methodology module), 3 elective modules and a project. The modules take into consideration issues of management skills, marketing, managing strategy, change management, and leadership. In addition, internationalisation and global perspectives are considered and focus is given to project management in order to enhance the programme.

PRE-REQUISITE MODULES

(FOR NON-BUSINESS STUDENTS: Duration: 2 months (ODL))

  • Managing People
  • Understanding Customers
  • Managerial Finance
  • Business Environment & Strategic Planning

CORE MODULES

  • Organizational Behaviour
  • Managerial Finance
  • Global Strategic Management
  • Strategic Marketing Management
  • Managerial Economics
  • Statistical Decision Making
  • Human Resource Management
  • Research Methodology
  • Business Intelligence Systems
  • Project

ELECTIVE MODULES (CHOOSE 2)

  • Technology Management
  • Managing Creativity and Innovation
  • Entrepreneurship
  • Behavioural Science, Social Media and Marketing Analytics
  • Leading Digital Business Transformation
  • Digital Execution

المنح المتاحة

  • Yemeni & Palestinian Student Discount

    تغطية حتى 30%

    A 30% tuition fee discount is available to students from Yemen and Palestine, with no prerequisite conditions. This 30% deduction is applied annually and will be deducted from the tuition fee each year of study.

  • International Student Discount

    تغطية حتى 30%

    Up to 30% tuition fee discount is available to i International students. To qualify for this discount, Applicants must present their official high school certificate upon application.

شروط القبول

الماجستير: شهادة بكالوريوس في مجال ذي صلة.

عادةً IELTS بدرجة 6 أو ما يعادلها (TOEFL / PTE). بعض الجامعات توفر برنامج لغة تحضيري لمن لم يحقق الدرجة.

تختلف الشروط الدقيقة حسب التخصص، وقد تُطلب شهادة لغة إنجليزية مثل IELTS أو ما يعادلها.

الفرص المهنية

  • مدير أعمال
  • أخصائي تسويق
  • محاسب
  • محلل مالي
  • رائد أعمال

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