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إدارة الأعمال والتسويق · بكالوريوس

Bachelor of Events Management (Honours)

جامعة نيلاي

تحقق من أهليتكتحدّث مع مستشار

نظرة عامة

تفاصيل البرامج معروضة باللغة الإنجليزية كما توفرها الجامعات.

The Bachelor of Events Management (Honours) program prepares you to become a skilled and proficient events professional, ready to excel in the dynamic events industry. You will develop expertise in event planning, venue management, logistics, ICT, accounting, marketing, and revenue management. Additionally, you'll enhance your communication, decision-making, and problem-solving skills, gaining a strong sense of personal satisfaction from successfully completing tasks.

Entry Requirement

  • STPM

Pass with a minimum Grade C (GP 2.00) in any two (2) subjects; or

  • A-Level

Pass with a minimum of Grade D in any two (2) subjects; or

For other qualifications and certificates (e.g., UEC, Foundation, STAM, etc..) please contact our educational consultants or submit your application for Admission assessment.

Future Career

  • Chef
  • Commis/Cook
  • Cruise Ship Host
  • Hotel Manager
  • Food and Beverage Manager
  • Customer Service Manager
  • Event Manager
  • Restaurant Manager

المنهج الدراسي

عرض المنهج كاملاً

Common Core

  • Introduction to Financial Accounting
  • Principles of Management
  • Study Skills
  • Managing People in the Hospitality & Tourism Industry
  • Revenue and Profit Management for Hospitality and Tourism
  • Hospitality Law
  • Service Quality Management

Discipline Core

  • Fundamentals of Special Events
  • Conferences & Conventions
  • Sports Events Management
  • Introduction to Tourism
  • Professional Event Planning
  • Event Safety & Risk Management
  • Production and Operations in Events
  • Public Speaking
  • ICT in Managing Events
  • Final Year Project (Events Management)
  • Financial Analysis and Control for an Events Organisation
  • Graduating Seminar in Hospitality & Tourism
  • Event Feasibility and Development
  • Events and Destination Management
  • Hospitality Organisational Behaviour
  • Research Methodology in Hospitality
  • Event Sponsorship
  • Event Logistics
  • Event Marketing
  • Hospitality Strategic Management
  • Events Stakeholder Behaviour
  • ICT in Managing Events

Minor

  • Publication Design
  • Food and Beverage Service 1 Theory
  • Industrial Training
  • Internship Placement
  • Compulsory Core
  • Etnik & Penghayatan (for Malaysian students)
  • Bahasa Melayu Komunikasi 2 (for international students)
  • Co-curriculum
  • Integrity and Anti-corruption
  • Philosophy and Current Issues
  • Graduate Preparatory Course
  • Philosophy and Current Issues
  • Final Year Project (Events Management)

Elective

  • Bahasa Kebangsaan A
  • University Course

المنح المتاحة

  • International Discount (MENA Region)

    تغطية حتى 30%

    A 30% tuition fee reduction is available to students originating from the MENA region. This discount features no prerequisite conditions and will be applied automatically to eligible student accounts upon enrollment.

  • International Discount

    تغطية حتى 50%

    A 50% tuition fee reduction is available to all international students. To qualify, applicants must present their official high school certificate during the application process. To retain this 50% discount throughout their studies, students must maintain the required minimum CGPA at the end of every semester.

شروط القبول

البكالوريوس: الثانوية مع معدل مرتفع، أو الفاونديشن، أو الدبلوم.

عادةً IELTS بدرجة 5 أو ما يعادلها (TOEFL / PTE). بعض الجامعات توفر برنامج لغة تحضيري لمن لم يحقق الدرجة.

تختلف الشروط الدقيقة حسب التخصص، وقد تُطلب شهادة لغة إنجليزية مثل IELTS أو ما يعادلها.

الفرص المهنية

  • مدير أعمال
  • أخصائي تسويق
  • محاسب
  • محلل مالي
  • رائد أعمال

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