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إدارة الأعمال والتسويق · بكالوريوس

Bachelor of Arts (Honors) Global Management

جامعة صنواي

تحقق من أهليتكتحدّث مع مستشار

نظرة عامة

تفاصيل البرامج معروضة باللغة الإنجليزية كما توفرها الجامعات.

The Bachelor of Arts (Honors) in Global Management at Sunway University is a forward-thinking degree designed to equip students with the essential skills, knowledge, and mindset needed to thrive in an increasingly interconnected and dynamic global business environment. This interdisciplinary program combines core business principles with global strategy, emerging technologies, cross-cultural communication, and leadership development.

The curriculum balances theoretical foundations with practical application, allowing students to navigate the complexities of managing across borders, collaborating with diverse teams, and responding to global economic trends. Emphasis is placed on strategic thinking, data literacy, ethical decision-making, and the ability to lead in multicultural and digitally-driven settings. Additionally, students will enhance their communication, analytical, and problem-solving skills—key attributes for success in any global career. This program is based on the esteemed Bachelor of Global Management at the Thunderbird School of Global Management, Arizona State University, USA, further ensuring its relevance and rigor in today's global marketplace.

Entry Requirements

STPM

Average Grade C or CGPA 2.0 (minimum 2 principals)

For other qualifications and certificates (e.g., UEC, Foundation, STAM, etc..) please contact our educational consultants or submit your application for Admission assessment.

Future Careers

  • International Business Analyst
  • Global Marketing Executive
  • Business Development Manager
  • Cross-Cultural Communications Consultant
  • Regional Operations Coordinator
  • International Trade Specialist
  • Human Resource Officer (Global/Regional Focus)
  • Management Consultant
  • Data and Market Intelligence Analyst
  • Global Entrepreneur

المنهج الدراسي

عرض المنهج كاملاً

Programme Structure

Year 1

  • Introduction to Human Communications
  • Principles of Global Management
  • English Composition 1
  • English Composition 2
  • AI Foundation and Applications
  • Public Speaking and Presentation Skills
  • College Algebra
  • Microeconomics
  • Principles of Advertising

Year 2

  • Macroeconomics
  • Introduction to Statistics with SPSS Lab
  • Organizational Behavior
  • Information Technology for Business
  • Human Resource Management
  • Principles of Marketing for Global Organizations
  • Intercultural Communications
  • Elective 1
  • Elective 2

Year 3

  • Marketing and Business Performance
  • Principles of Accounting for Global Business
  • International Economics
  • Business Finance
  • Big Data in the Global Economy
  • Management and Strategy
  • Elective 3
  • Elective 4

Year 4

  • Global Business and Professional Development
  • Multinational Organizational Leadership
  • States and Markets in a Global Economy
  • Business and Professional Ethics
  • Regional Management Environment
  • Global Entrepreneurship
  • Business Process Management
  • Cross-Cultural Communication and Negotiation
  • Elective 5
  • Elective 6

Elective Subjects

  • U.S. History to 1877
  • Introduction to Sustainability
  • Introduction to Environmental Studies
  • Film Appreciation
  • Introduction to Psychology
  • Principles of Sociology
  • Chemistry and Society
  • Chemistry and Society Lab
  • Internship (Year 4)

MOHE Compulsory General Studies Subjects

For Local Students:

  • Appreciation of Ethics and Civilisation
  • Bahasa Kebangsaan A (for students who did not sit for SPM or did not obtain a Credit in SPM Bahasa Melayu)
  • Community Service for Planetary Health
  • Entrepreneurial Mindset and Skills
  • Integrity & Anti-Corruption (KIAR)
  • Philosophy and Current Issues

For International Students:

  • Appreciation of Ethics and Civilisation
  • Community Service for Planetary Health
  • Entrepreneurial Mindset and Skills
  • Integrity & Anti-Corruption (KIAR)
  • Malay Language for Communication 2

شروط القبول

البكالوريوس: الثانوية مع معدل مرتفع، أو الفاونديشن، أو الدبلوم.

عادةً IELTS بدرجة 6 أو ما يعادلها (TOEFL / PTE). بعض الجامعات توفر برنامج لغة تحضيري لمن لم يحقق الدرجة.

تختلف الشروط الدقيقة حسب التخصص، وقد تُطلب شهادة لغة إنجليزية مثل IELTS أو ما يعادلها.

الفرص المهنية

  • مدير أعمال
  • أخصائي تسويق
  • محاسب
  • محلل مالي
  • رائد أعمال

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